AI Insights · Timothy · January 2025
Top 5 Beauty Retail Apps in Spain: Q4 2024 Performance
Explore the Q4 2024 performance of the top beauty retail apps in Spain, highlighting trends in downloads and active users across a unified platform.
In the fourth quarter of 2024, the top beauty retail applications in Spain showcased diverse trends in downloads and active user engagement on a unified platform. Here's a closer look at the performance of these leading apps, with data provided by Sensor Tower.
SEPHORA - Maquillage, Parfum experienced a significant rise in weekly downloads, peaking at approximately 52K in late November. Weekly active users also climbed steadily, reaching a high of 381K during the first week of December.
Perfumerías DRUNI saw a consistent increase in weekly downloads, with a notable peak of 26K in late November. Active users mirrored this trend, peaking at around 320K during the same period.
For Perfumerías Primor, weekly downloads reached a high of 23K at the end of November. The app maintained a steady number of active users, peaking at 200K in early December.
Rituals Home & Body Cosmetics showed a more modest performance, with downloads peaking at 4.3K in late October. Active users remained stable, with numbers around 11K during the same timeframe.
KIKO MILANO - Makeup & beauty experienced a surge in downloads mid-quarter, reaching 10K in late November. Active users followed a similar upward trend, peaking at approximately 7.7K.
These insights into the top beauty retail apps in Spain reveal varied engagement patterns, with some apps significantly increasing their reach during the quarter. For more detailed insights and data, visit Sensor Tower.